Local SEO services
By researching what customers in your local area are actually searching for, we optimise your online presence so that it’s your business they see first. 85% of customers search online before visiting a store. If you’re not there, your competitor is.
Let’s discuss it for your business →
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When we talk about local SEO, we mean searches that are location based. Someone types “restaurant near me” into Google. Someone asks Alexa what time the local supermarket closes. Someone taps a map pin in their car’s sat nav.
Local SEO covers the results of these location-based searches that are NOT paid adverts: the blue links, the images, and above all the map results. It might seem contradictory to use online searches to increase offline footfall, but that’s exactly what local SEO does.
Your customers try to find you with “near me” searches, Google Maps, voice assistants and, increasingly, AI answers. If you aren’t appearing in those places, your customers simply can’t find you.
Every platform is a separate battle that needs to be treated separately, but within one wider strategy. That’s the job we take off your plate.
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Our local SEO service is the work of getting your business to appear in local search results everywhere it needs to: Google’s local pack, Maps, Apple Maps, Bing Places, the directories that matter in your industry, and the organic results underneath.
A key component is making sure your information is identical and up to date everywhere: opening hours, contact details, service areas and reviews, the same no matter how the customer searches for you.
On your website we build out localised content and data that Google wants to see: location and service pages, JSON schema markup, internal linking and review signals, then we get it recognised across high quality publications with strategic digital PR.
The point is simple: when your customers are near you and ready to buy, they find you, your number and your front door.
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Because local SEO is concerned with organic results rather than paid advertising, you’re paying for expert time, not ad budget. The cost varies with a few factors, like how many business locations you have and how competitive your niche is.
Local SEO is time consuming and trial and error if you aren’t a specialist with years of experience, and it becomes unmanageable quickly across so many platforms. That’s why most businesses bring in a local SEO agency for support.
We’ll always give you a straight answer on cost for your specific situation on a discovery call, before you commit to anything.
Why it matters
The local pack sits above almost everything else on the page, shows your reviews, your opening hours and a button to call you, and it’s where high-intent local customers actually click.
Getting there isn’t luck. It’s relevance, distance and prominence: the exact signals our campaigns are built around.
See how a campaign runs →The granular stuff
Next step
Show us how your business operates and we’ll show you how we can increase the number of targeted visitors finding you, visitors that are ready to do business. Choose a time to speak to our discovery team and kickstart your campaign.
Book a Discovery Call →